Put your book on a Times Square billboard
A launch is a moment, and a Times Square billboard gives it a picture people share. From $110, your cover or your face runs full-screen on a real board, and you get a live stream to post.
Why authors use it
Most book launches compete for attention in a feed. A photo or clip of your cover lit up in Times Square gives readers, your newsletter and local press something concrete to react to, and a line you can use afterwards: "as seen in Times Square".
What to put on the screen
- Your cover, the title in large type, and one line that says why to read it.
- Your name and where to find the book (a short handle or website, not a long link).
- A calm, high-contrast layout. Text should be large and kept away from the edges.
Size and format
Upload a 2026 × 1126 pixel JPG or PNG for the sharpest result. Free tools like Canva can resize any design to that size. Our crop tool shows exactly how it will fit before you pay anything.
Choosing the day
Pick a package: Single ($110, about 11 plays on your day) or Double ($200, about 22 plays, once an hour). If your launch is on a set date, a specific run date is $100 extra. The exact time of day can't be chosen.
After it plays
You can watch the board on a public live stream, so you can record your moment and share it with your readers. You get your play times in your account and by email.
Quick answers
How much does it cost to put a book on a Times Square billboard?
From $110 for a Single slot. A Double is $200.
Can I choose the date of my book launch?
Yes, for $100 extra you can request a specific date. The time of day can't be chosen.
What file do I upload?
A JPG or PNG, ideally 2026 × 1126 pixels. The crop tool helps you fit any image.
Can I see it live?
Yes, the board is on a public live stream, and your account lists your play times and the link.